Digital marketing is a constantly changing and highly competitive environment which can get complicated and confusing. If you don’t stay up to date on new trends, new behaviors, and new technologies, your business may miss out on significant future opportunities. This Guide is intended to help your business evaluate the digital marketing landscape for the year 2024 so you can further evaluate what online tools and tactics your particular business needs to utilize during the year to reach your goals and WIN!
What’s Inside This Guide?
Three Most Important Words for Digital Marketing
Website Features
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Voice Search
Google My Business and BING Business Listings
Reviews
Online Citations
Content Published on the Internet
Social Media
Photography
Videos
Digital Billboards
Email Marketing
Television (The Rapidly Changing Way People Watch)
Artificial Intelligence (“AI”)
APPs
The Value of Branding
Market Research
Many Pieces to Every Successful Marketing Puzzle
Creativity
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